Media Kit · 2026 Q3
Rugged Magazine
Independent test reports for rugged equipment.
ruggedmagazine.example
partnerships@ruggedmagazine.example
Effective 2026-07-01 — 2026-12-31
Audience — at a glance
| Monthly readers | 218,000 |
|---|---|
| Newsletter subscribers | 41,000 |
| Specify or purchase professionally | 72% |
| Median order value, covered categories | $4,200 |
| Avg. session duration | 4m 12s |
| Newsletter open rate | 48% |
| Newsletter CTR | 7.4% |
Audience composition by industry
| Segment | Share |
|---|---|
| Field service | 24% |
| Construction | 19% |
| Public safety | 15% |
| Utilities | 12% |
| Logistics | 11% |
| Defence / gov | 9% |
| Enthusiast | 6% |
| Brand / reseller | 4% |
Source: on-site survey Q1 2026, n=3,412
Rates — 2026 H2
| Product | What's included | Rate |
|---|---|---|
| Category Partner | Category index, persistent | From $6,500/month |
| Newsletter Sponsor | The Field Report, per issue | From $3,200/issue |
| Video Series Sponsor | 6-episode test series | From $12,000/series |
| Anchor Partner | Site-wide, exclusive | From $22,000/month |
| Qualified lead | Per verified fleet lead | $180/lead |
| Rugged Verified | Per SKU certification | $14,000/SKU |
All rates net, USD. Volume discounts on 3+ month commitments. Non-profit and academic institutions: contact us.
Specs and deadlines
| Format | Dimensions | File types | Lead time | Cancellation |
|---|---|---|---|---|
| Leaderboard | 970×250 | JPG, PNG, WebP, HTML5 ≤150 KB | 5 business days | 14 days' notice |
| Medium rectangle | 300×250 | JPG, PNG, WebP, HTML5 ≤150 KB | 5 business days | 14 days' notice |
| Newsletter unit | 600×200 + 60 words | PNG, JPG | 3 business days pre-send | 7 days' notice |
| Video pre-roll | 1920×1080, ≤15s | MP4 (H.264), ≤20 MB | 10 business days | 30 days' notice |
| Category takeover | 970×250 + 300×250 + sidebar | As above | 10 business days | 30 days' notice |
Rugged Verified certification
Verification against our review standard: MIL-STD-810H drop, IP66 ingress, cold-wake at –20 °C, thermal shutdown > 55 °C, battery ≥ 90% of claim under load. $14,000 per SKU; 4–6 weeks from unit delivery. Badge licensed for product pages, spec sheets and RFP responses. Revoked if firmware regresses.
Editorial firewall
Sponsorship does not buy: review outcomes, verdicts, pre-publication review, removal of negative coverage, or placement in buyer's guides. All creative is reviewed against editorial policy before going live. Sponsored units are labelled "Sponsor" and are never woven into review copy.